Where I share insights in plain language through public articles, media appearances, corporate presentations and keynote speaking.
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The Expectation Paradox: When Retail Tech Creates More Problems Than It Solves
When retail technology promises more than it delivers, cognitive dissonance damages customer relationships. Dr Jason Pallant explores how retailers should manage expectations and recover from tech failures.
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Teaching MarTech When Tech Changes: A Podcast Conversation
Dr. Jason Pallant discusses solving the MarTech pathways problem and teaching marketing technology in a rapidly evolving landscape on the Data COnversations podcast.
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Retail’s War for Talent continued: How retailers can win and keep MarTech talent
With 74% of organisations facing critical MarTech skills gaps, retailers need new strategies to attract and retain marketing technology talent. Discover the pathway approach for retailers to win the new War for Talent.
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Finding Joy in MarTech: A Keynote on Solving the Industry’s People Problem
A keynote at MarTech World Forum exploring why the industry needs joy alongside efficiency and how RMIT’s pioneering programs address the MarTech skills gap.
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Centaurs, Cyborgs, and Christmas Shoes: Speaking at Think3000 Conference
Presenting on tech and the future of work, and centaur and cyborg models for working with AI in an 8-minute keynote at Think3000 conference, examining human-technology collaboration frameworks.
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Christmas Cheer Fading Early: A Retail Nightmare Is Coming True
Black Friday record sales hide declining December revenues and eroding margins. Learn how retailers can escape the discount dependency trap with strategic planning.


